Because you are not doing what you need to be doing.  But, no one tells you what the rules are. If you want to rank well with the search engines then you need to do as many things right as you possibly can. This is from coding the HTML properly to inner site linking to legitimate inbound links to constantly providing new content etc etc etc…

Since you are at our site then you are on the right track to having your keywords rank well. That’s because we optimize for Keywords that are more likely to find a Lawyer that is beginning to understand what needs to be done for her site to do well with the Search Engines. You probably found us under Attorney Search Engine Optimization, Attorney SEO, Internet Marketing for Lawyers or some combination thereof. The point is the rules are simple but many and time consuming. It’s your job to find the right Internet Marketing Firm and you will be well on your way to higher keyword rankings.

The Rules for Organic Keyword Ranking:
Be thorough!
Provide lots of great content on the subject matter.
If it truly is a great site then some people should link to it regularly.
Be detailed!
Did I say be detailed?
Don’t break the rules!
No laziness AKA cutting corners on coding and content
Continue with new relevant subject matter on a regular basis and keep up all the details while you are at it!

The above condensed set of rules pertains to Attorney keyword ranking organically. Ultimately, organic keyword ranking is undoubtedly what you are looking for. This is when someone types in a keyword (divorce attorney in Memphis) and you pull up without having to pay for it.

However, you should use paid advertising as well and we will design and maintain an expert PPC campaign for you. This is where you pay to have your keywords show up on Google, Yahoo and Bing. And, it’s usually worth it. BUT, the price keeps going up especially for Lawyers and it’s just going to continue to go up.

If you get a great website developed an continue to pay a modest amount to a webmaster then it should organically optimize for your keywords in your city for many years to come and the only thing you pay for is your webmasters monthly support and that is much less than the rising cost of paid advertising for you keywords. In time, paid keyword ranking for Attorneys will be no better return than a yellow page advertisement.  But organic keyword ranking will be a fantastic rate of return for many years to come.

Give us a call today so we can review options for helping you rank higher with your keywords.